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Client

Smart Design

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Deliverables

Finalise new brand assets including brand guidelines, website, capabilities deck and case studies

Embed new brand internally

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Agency

Smart Design

Evolving the identity of a design company whilst simplifying it's brand communications for greater efficiency and impact.

Smart Design wanted to evolve their visual identity. I expanded the visual identity, allowing flexibility in expression, and consolidated and finalised brand launch materials including the website.

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