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Client
Smart Design
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Deliverables
Finalise new brand assets including brand guidelines, website, capabilities deck and case studies
Embed new brand internally
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Agency
Smart Design
Evolving the identity of a design company whilst simplifying it's brand communications for greater efficiency and impact.






Smart Design wanted to evolve their visual identity. I expanded the visual identity, allowing flexibility in expression, and consolidated and finalised brand launch materials including the website.



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